Innovation in Interconnect Voice
“You guys are trying to bring major innovation to the interconnect voice marketplace… Who are you, Sisyphus?”
Innovation in any industry, field, or domain is hard. Often incredibly hard. Innovation takes great ideas, hard work, determination, persistence, luck and, even then, often doesn’t achieve success.
In our little corner of the world where we occupy a small space in the interconnect voice industry, we have been constantly pursuing innovation to help the industry, our clients, and our company move forward and create more value.
Our days are often an homage to the plight of Sisyphus where we pursue innovation constantly only to be thwarted and to have to start all over. What’s interesting, however, is the seemingly never ending reserve of energy, optimism, passion, and hope that fuels our efforts and allows us to begin anew pushing the boulder of innovation up the mountain of opportunity.
Take for instance our most recent innovation boulder, the GCS Network Defender. Here we have what we think is an important innovation in the world of interconnect voice. Working with existing carrier customers (some of the largest in the world), we have embarked on creating the next evolutionary step in SIP Based Network management.
The GCS Network Defender, while hopefully cool sounding and engaging, is, essentially, an Edge Network SIP load balancer that has intelligence built into it that optimizes how SIP traffic travels through a carrier’s network.
It is an important innovation. We’ve dedicated significant resources from our engineering, product and dev teams to design and build. We’ve engaged with customers to deploy, test, and refine. We think it might be the most important product the company has built since we launched our Dynamic Route Manager 12+ years ago!
The details of the GCS Network Defender are here and here. It really is an amazing product and we are enthused to deliver it to the market. We just hope tomorrow, when we wake up, we don’t see the GCS Network Defender boulder at the bottom of the opportunity mountain!
