Man, we have the best customers. They always ask great questions and I just love answering them. So, you might be surprised that the answer to the question, “What is our competitive differentiator?” isn’t our patented dynamic routing solution.
That’s a great question. What do we hear carriers talking about these days? Well, in terms of interconnect voice platform capabilities (our area of specialty), we definitely hear a lot about centralized rate administration.
Of course you do! Well, let me rephrase that, any carrier that provides voice services as part of their normal product offering would be well served to implement a formal voice interconnect management system.
Fair question. I spend a lot of time answering a variety of questions about our product, the marketplace, and what makes us good, etc. But it probably is a good question for me to respond to and answer specifically, why carriers should choose GCS.
I would love to tell you all about our cloud! You know, we have been offering our Interconnect voice OSS & BSS Solutions via our cloud for about 7 years now. In fact, we recently made a significant investment into our cloud infrastructure that will allow us to be a leader in the cloud based OSS & BSS Solution for y
Ooohhhh. That’s a good question. We all know that most of us in this industry are geniuses with over inflated egos who are so simultaneously anxious about their inferiorities, so it’s hard for many in the industry to conduct an objective assessment about what they are doing right, wrong, or what they could be doing better.
Nice question. What’s our goal for 2018? Well, of course our goals always include helping our customers make their voice business profitable. In fact, that’s part of our central value proposition. But, looking at it a little more granularly, we have some pretty big goals for 2018.
Ooh..our i-AZM module is kind of a big deal. Our marketing team doesn’t do a good enough job, in my opinion, of touting its value and benefits. But, it really is impressive! As most of you probably know, the EU imposed this whole new pricing paradigm whereby origination
First, let me say that we always do cool things. I mean, this is interconnect voice. What could be cooler than that? iPhone..Schmiphone. Snapchat? Boring. Tesla? I had electric cars when I was a little girl. Drones? So what!
Nice. That’s an insightful question. Look, we are experts on some things and not experts on other things. We are not experts on mobile voice. We are not experts on the consumer marketplace. We are experts at interconnect voice.
Hmmm. Not exactly sure how to respond to this one. While of course everyone touts their scalability and reliability as important components of their interconnect voice solution, how many actually can deliver on it?
Oh. Oh my. Umm…as Tom Hanks said in that movie Apollo 13, “Houston, we have a problem”. If the answer to “what is the importance of code based routing and rating?” is still unknown, then we do have a problem.
You sly dogs! That’s a good question. We always talk about our scalability & reliability and, of course, our speed, but those are only tangible if you have used a platform that is unreliable, doesn’t scale well, or operates slow (of which there are a lot of you). Something that GCS does really, really well is our rating process.
GCS is in the business of interconnect voice. We live and breathe this stuff all day, every day (exciting lives we lead, right?). So, rate management/administration is an important part of interconnect voice operations.
Ooh. Okay. This is an interesting topic for me. I have seen repeated instances of it and it kind of makes me scratch my head. The idea behind this is that a carrier that is proficient in interconnect voice offers to perform some, most, or even all of the interconnect voice operations for a carrier and charge them just a “small” per minute or per month management fee.
Nice question. Well, we get lots of carriers asking us lots of questions about specific features that we have, don’t have, or are planning to have. Some are really great questions. Some questions, let’s just say, they are, in a word, “wacky”.
You guys ask such good questions! So, here at GCS, we think it does or could with minor adjustments, but we haven’t yet found a carrier who wanted to engage with us to explore that fully. SMS shares a lot of similarities to voice.
You know, this is a great question and one that we answer based on both quantitative and qualitative planes. See, quality at the interconnect voice level, is a little different than quality at the subscriber level.
Okay, that’s an easy one. Which tip should I choose? Should I explain to you how we can help you improve your margins by focusing on network yield? Should we discuss how we can help you manage short duration calling?
Absolutely! You know credit management is one of the key pillars of good interconnect voice business management. Without it, you are looking at some potential risks to your business that could be catastrophic.
Huh? You are asking me why I love this industry? Why do I act so excited all the time? Well, the answer shouldn’t surprise you. I have been here with GCS since the beginning and I gotta tell ya, I love it. I love the company, I love the industry, I love our customers and, of course, I love our team.
Ha! Now that is a softball question for me. I could go into a dissertation about the plethora of criteria one needs to consider when evaluating an interconnect voice solution. But I won’t, because I don’t have to do that.
In the inimitable words of Sarah Palin, “You Betcha!”. As cloud based services continue to become the norm across the technology universe, GCS is constantly exploring ways we can meet the permutations of cloud offerings carriers are seeking, including bringing your “own cloud”.
Wow, that is a super smart question! Our customers are way smarter than we are…they ask such good questions! In all honesty, there isn’t a simple answer to this question. Of course, we want to make sure we are satisfying our existing customer needs now, and in the future.
Awww, so sweet of you to ask us what we did in 2016. Well, 2016 was a pretty transformative year in the life of our company. We made significant strides in our software, acquired some pretty amazing customers, and further solidified our position in the marketplace for the future.
Great question. Now, we aren’t fortune tellers, nor do we claim to have greater insight than our colleagues or customers. But, it is pretty clear that if you look at the industry as objectively as possible, there are some trends that are indisputable:
Wow, that’s a great question. What do we have cooking for 2017? Boy, we sure have a lot on our plate. Everything from Telco-Audit, to Bi-Laterals to our new User Interface to improvements in Product Pricing, etc. We have so much on our plate, it’s almost scary….almost.
As you may have heard or seen, we here at GCS recently introduced our Dynamic International Ani Based Routing Module (diABR). Besides being a mouthful, our diABR is a long awaited module with the capability to specifically address the new regulatory changes imposed on the EU by BEREC.
You mean our dCWATCH? Well, it’s just another one of our super cool modules we recently rolled out. It makes one of the more challenging parts of interconnect voice run much more smoothly. Actually, it makes it easy!
Wouldn’t it be great if there was a clear, unambiguous response to this question? Like, 4,284 interconnects is the right number. That would be awesome if that number existed. But, unfortunately, it doesn’t. See, there is no “right number” for interconnects. It all depends on your business, your objectives, your needs, your capabilities, etc.
Of course, I could give you all the pithy responses about our people, and our passion for excellence, and our dogged determinedness to satisfy our customers. Those are somewhat “intangible” qualities of our company.
That’s a really good question. Lots of smart people in this industry. So, we have a great, big, diverse group of customers. Every type of carrier imaginable. From the OTT guy, to the Cable Co, to the SMB retailer, to the prepaid wireless consumer play, to the pureplay wholesale provider.
This is a really interesting question. Managing by margin has been an often cited request by carriers as they look to improve/simplify the way they “manage” their voice business. In theory, carriers would like to create a business policy that would result in the network selecting and routing calls to the select terminators that would yield the margin necessary. Sounds simple right?
A lot of carriers are interested in having the ability to perform what they call “margin based” routing. This capability would allow carriers to set a minimum margin threshold by percent or dollar amount.
I often get asked to provide examples of best practices that our most successful customers perform regularly. There are a lot of them, obviously, because the industry is a highly competitive and dynamic one that requires constant management at a near atomic or even sub-atomic level. But here’s one I’ll share. Variance Management.
Hi there. That’s a pretty straightforward question. I should be able to answer it pretty easily, right? I mean, we provide carriers with the ability to generate unique call routing lists on a call-by-call basis.
I get this question all the time. At the recent ITW show in Chicago this past May, I had a lot of people asking me, “Do they really need a solution like ours?”. I was like, “ahh..yeah”. Now, I know everyone has been forecasting the death of voice as a business
Hmmm…So, you are asking me why routing that is based on real-time rate data and real-time network performance data is better than the traditional file based method? You want me to explain to you why creating a “call-by-call” LCR method as opposed to using a static file LCR method that applies to all calls, should be the preferred method?
Great question. I love this question. As we all know, interconnect voice is a commodity. That means low differentiation in terms of quality or value but, we also know that voice is a little different commodity than say, pork bellies or frozen concentrated orange juice. It’s an intangible good. It’s a best effort delivery model.
Wow. That is an awesome question. These days dialer traffic seems like the only portion of the voice business that is showing signs of healthy growth and thanks to the U.S. presidential elections, it grows ten fold during the election years. So, of course there is a way to handle dialer traffic - let me be clear, carriers don’t want dialer traffic, but they take it.